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In the Community

2022 Year in Review

2022 was an incredible year as we worked together to deliver on our promises to do more for people, business and community. Here are a few key moments that demonstrate what being a protector means to us.


Two women working together on the computer smiling

Protective earns 2022 Great Place to Work Certification™

In 2022, Protective was honored to receive a workplace culture certification by Great Place to Work®. A prestigious recognition based entirely on what current employees say about their experience working at Protective. This year, 89% of its survey respondents stated that Protective is a great place to work, compared to the average U.S. company score of 57%.


Protective® Aspirations Variable Annuity Product launches

Protective launched the Protective Aspirations Variable Annuity Product in 2022 allowing Protective to build its variability annuity product suite and help more customers retire with more confidence.

“Whatever you aspire to achieve in retirement, it should be protected,” said Jim Wagner, chief distribution officer for Protective. 


Transparent indigo overlay on photos of various individuals

2021 Sustainability Report 

Protective released its annual sustainability report showcasing the company's commitment to advancements in the core areas of business, people and community in 2021. 

Some highlights from the report include:

  • Business: Achieved $1 trillion of insurance in force and serving 12.8 million customers by paying more than $4.9 billion in claims

  • People: 1,500 teammates volunteered across Protective’s footprint

  • Community: $4 million in Foundation gifts to advance causes in the areas of education, economic development, arts and culture, health and the environment


AUL logo 

Protective acquires AUL

In March 2022, Protective entered into an agreement to acquire leading automotive finance and insurance provider AUL Corp. This transaction was Protective’s 59th acquisition. 

“Through this acquisition, we are excited to continue growing Protective Asset Protection by serving the needs of more agents, dealers and consumers across the country,” said Scott Karchunas, president of Protective Asset Protection.

EPA logo 

Protective recognized by EPA for leading green power 

Protective was recognized by the U.S. Environmental Protection Agency as a Green Power Partner for their Birmingham headquarters in 2022. This recognition follows Protective’s announcement in the Summer of 2021 of the collaboration with Alabama Power to operate its Birmingham headquarters with 100% renewable energy.

The Green Power Partnership is a partnership program that helps increase green power use among U.S. organizations to advance the American market for green power and the development of those sources as a way to reduce air pollution and other environmental impacts associated with electricity use. 


Protective Stadium on a card with a black background

Protective Stadium launches one of the state’s first NFT

Through collaboration with the BJCC, Protective launched one of the state’s first-ever NFTs (non-fungible token) with the proceeds benefiting Prosper, a coalition of community, civic and business leaders committed to creating a more vibrant, racially and gender-inclusive economy. The 10-day auction raised money and the winning bidder won two tickets to every 2022 Protective Stadium event.


Front of Protective Stadium with firework going off in the background

Birmingham welcomes The World Games 2022

Protective was a proud sponsor of The World Games 2022 in Birmingham. Even before the event, we saw a unique opportunity to share the experience with local high school students interested in learning about how an event like The World Games comes together and gaining insights for their future careers. 

During the Inaugural Leadership Academy at Protective Stadium, high school students from Breakthrough Birmingham and other organizations heard from leaders, Mayor Randall Woodfin, The World Games 2022 CEO Nick Sellers, Protective Executive Vice President Scott Adams and others on topics like broadcasting, economic development, community relations and more.

On July 7, Protective Stadium hosted The World Games 2022 Opening Ceremony. Following the 10 days of competitions, including drone racing at the stadium, athletes, volunteers and fans were welcomed back for the closing ceremony at Protective Stadium, which featured a performance by Alabama native and four-time Grammy winner Lionel Richie.


Protective volunteer dressed as a Minion handing candy to a child and parent

One year at Protective Stadium

October 2022 marked one year since Protective Stadium opened its doors. Over the course of 2022, the stadium welcomed in new sports teams — Legion FC, Birmingham's professional soccer team, and the USFL, an American professional football league featuring eight teams. 

The stadium also hosted its first concert with country music legend, Garth Brooks, and in July welcomed 3,600 athletes from over 100 countries to Birmingham for The World Games 2022. In October, children from local organizations and the five neighborhoods surrounding the stadium were invited to Trick or Treat in the Suites where they enjoyed playing games, collecting candy, and showing off their costumes.  


Three women in purple shirts handing plates of food across the pickup line

Giving back to our communities

Protective teammates from our core sites and virtual workforce spent time in 2022 giving back and serving their communities in a variety of ways, including monthly visits to read to area elementary students, contributing to clothing drives for local shelters, and more.

For the first time, virtual and core site employees across all Protective core site locations served together for the Ronald McDonald House Charities Week of Service, August 1-5. From decorating banners and balloons to preparing meals and playing games with families, employees left an impact in their local communities across the country. 

In September, Protective teammates served at the Community Food Bank of Central Alabama as part of our United Way campaign. The team packed 1,923 mobile pantry boxes that provided families with 7,692 meals.

As part of our ongoing efforts through Protecting Good, which launched in 2021 to provide support to the neighborhoods surrounding Protective Stadium, Protective team members participated in four neighborhood cleanup days. 

A collaborative effort with the City of Birmingham and the State Department of Insurance, Protecting Good has also provided 61 homes with new roofs, with more to come.

Thank you for looking back at 2022 with us. We are excited for 2023 as we continue to deliver on our promises and do more for the customers and communities we serve.

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Protective Aspirations variable annuity is a flexible premium deferred variable and fixed annuity contract issued by PLICO in all states except New York under policy form series VDA-P-2006. SecurePay Investor benefits issued under rider form number VDA-P-6063. SecurePay Protector benefits issued under rider form number VDA-P-6061. SecurePay Nursing Home benefits issued under form number IPV-2159. Policy form numbers, product availability and product features may vary by state.

Investors should carefully consider the investment objectives, risks, charges and expenses of a variable annuity, any optional protected lifetime income benefit, and the underlying investment options before investing. This and other information is contained in the prospectuses for a variable annuity and its underlying investment options. Investors should read the prospectuses carefully before investing. Prospectuses may be obtained by contacting PLICO at 800-456-6330.